EDUCATIONAL MARKETING for SUSTAINABLE DEVELOPMENT in EDUCATION
This course examines the difficult and wide-ranging issues relating to how we understand our environment, our place in it, how education changes the things around us, and how we choose to act.
This comprehensive course provides an overview of these developing key issues, illustrating how through schooling, higher education, professional training and development, and awareness-raising, people can b
Description
All the participants will
- Raise the awareness that all the knowledge to be acquired from the course will make a difference in the way the participants will promote their schools in the future; to apply the basic marketing principles to understand their students as “the audience” and adapt all forms of communication in a useful way.
- Ƶ how to use all the marketing tools to understand and address concrete messages to obtain a positive reaction.
- Be taught in interactive formats and allow all the participants to discuss the specific realities of each school.
- Discuss the best practices to obtain sustainable development in education
- Obtain 21st-century skills to promote sustainable development in the lifelong learning process
Ƶing objectives
All the participants will
- Raise the awareness that all the knowledge to be acquired from the course will make a difference in the way the participants will promote their schools in the future; to apply the basic marketing principles to understand their students as “the audience” and adapt all forms of communication in a useful way.
- Ƶ how to use all the marketing tools to understand and address concrete messages to obtain a positive reaction.
- Be taught in interactive formats and allow all the participants to discuss the specific realities of each school.
- Discuss the best practices to obtain sustainable development in education
- Obtain 21st-century skills to promote sustainable development in the lifelong learning process
Methodology & assessment
Materials, digital tools & other learning resources
The Erasmus+ training program will incorporate a variety of materials, digital tools, and other learning resources to support an interactive and comprehensive learning experience. Participants will have access to training manuals, case studies, and best practice guides tailored to the program's objectives. Digital tools such as interactive presentations, collaborative platforms (e.g., Padlet, Miro), and video conferencing software will be utilized for virtual activities and discussions. Addition
Certification details
At the end of the Erasmus+ training program, all participants will receive an official certificate of attendance, issued by the organizing institution. The certificate will detail the participant's name, the title and duration of the training, and the key learning outcomes achieved. It will serve as formal recognition of the participant's engagement in the course and their commitment to professional development. The certification is aligned with Erasmus+ standards and can be used to document con
Pricing, packages and other information
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Price:400Euro
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Course package content:
The course package includes all educational activities, training materials, and certificates of participation, ensuring a comprehensive and enriching learning experience for all attendees. However, costs related to accommodation, meals, local transportation, and personal expenses are not covered in the course fee and will need to be arranged and paid for by the participants. Additionally, optional excursions or social activities outside the core training program may incur extra costs and will be
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Additional information:Description of the services and activities included in the course package (such as accommodation, meals, transport) or available at extra cost.
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Cancellation & changes:
Participants may cancel their registration up to 30 days before the start of the training with a full refund, minus a small administrative fee. Cancellations made less than 30 days prior will not be eligible for a refund, except in cases of force majeure, where individual cases will be assessed, and partial refunds may be considered.
Changes to participant names or transfer of registration to another individual from the same organization can be made up to 7 days before the start of the course, fr
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Additional information:The options and conditions for change and cancellation, and the policy in case of unforeseen circumstances (force majeure).
Additional information
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Language:English
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Target audience ISCED:Primary education (ISCED 1)Upper secondary education (ISCED 3)Post-secondary non-tertiary education (ISCED 4)
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Target audience type:TeacherHead Teacher / PrincipalResearcher
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Ƶing time:20-25 hours
Upcoming sessions
Past sessions
Provider
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